Mobile technologies in the insurance industry
- Brand: Altendeitering, Marcel
- Availability: In stock
- SKU: 9783863760410
€29,90
The use of mobile devices and the sale of mobile applications/applications (apps) continue to increase rapidly. It is expected that smartphones will soon replace computers and laptops as the most used end device. These trends result in new challenges for companies across all industries, which put great pressure on them....
The use of mobile devices and the sale of mobile applications/applications (apps) continue to increase rapidly. It is expected that smartphones will soon replace computers and laptops as the most used end device. These trends result in new challenges for companies across all industries, which put great pressure on them. The only way companies can withstand this pressure and stay competitive is to develop their own mobile strategy and ensure that strategy is aligned with overall corporate strategy. On the one hand, such a mobile strategy describes the necessary content and structural changes in the process landscape of a company. On the other hand, new technical requirements are identified and non-technical aspects to be considered are highlighted. It is therefore essential for companies to develop a suitable mobile strategy and implement it consistently. The questions arose: How should a mobile strategy be implemented? What changes are necessary in the company? And which new security aspects have to be considered in the context of mobile technologies?
Details
- Title: Mobile technologies in the insurance industry
- Subtitles: How they can be used effectively and implemented as part of a "mobile strategy".
- Author: Marcel Altendeitering
- Edition: 1st edition
- University: HS Furtwangen
- Published: 1st edition 05.04.2013
- Department: electrical engineering and information technology
- Product Type: Book (Hardcover)
- Product type: Bachelor's thesis
- Language: German
- Binding: Softcover (paperback)
- Dimensions: 21.0 x 14.8 cm (DIN A5)
- Scope: X / 110 pages
- Condition: New (shrink-wrapped in foil)
- Keywords: app, insurance, business process management, customer experience management, business process, mobile, mobile strategy, mobile application, mobile computing, mobile device, mobile technologies, mobility, strategy, implementation, corporate strategy, insurance
Author
Marcel Altendeitering, born on August 25th, 1988 in Lingen (Ems), began studying business informatics after graduating from HS Furtwangen. As part of a "double-degree" program, he also studied Business Information Systems Management at Staffordshire University in Stoke-on-Trent (UK), which he graduated in July 2012 with the degree "Bachelor of Science - First Class Honours". could complete.
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